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ESTUDAR EUA

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English Language Schools in California

Global Business Management - GBM

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2 to 10-week Programs
A comprehensive exploration of the issues of management in a global business environment. The intensive course is structured into five two-week modules concentrating on the latest management practices and strategies in focused daytime sessions involving lecture and discussion. Case studies and site visits to Southern California corporations and other places of professional interest are integrated into the program to provide an exposure to American business practices. Participants have the opportunity to network with professionals from the USA and several other countries.

management in global business

The course is designed to be responsive to changing management trends and business practices. Individual topics are reviewed, revised and updated continuously.

English on business

Modules
Each module is structured to provide an overview session at the beginning, with each topic presented over one or two days. The five 2-week modules may be taken independently or together as a full package program.

Requirements of Course
Discussion and interactive exercises, role-playing, presentations, case studies, and reading of required and optional texts. Attendance at a minimum of 85% of the class meetings is required. Participants are expected to contribute to discussions and presentations with insights gained from their professional and educational experiences. Attire is expected to be “casual” professional.

Instructors
The instructors and guest speakers are faculty and business professionals with experience and insight into the most current global business practices.

Timelines and Updates
In order to keep current with changing management trends and business practices, individual topics are reviewed and revised on a regular basis.

Tuition
Please see the Schedule & Fees page.
For additional fees, please see additional costs.

Application Deadline
Application deadline is one month before the starting date of the program or module.


	Length:	2- to 10-week
	Who Should Attend?	Middle managers, entrepreneurs, business students and those interested in the field of global management.
	Prerequisites:	None
	Language Requirements:	English language fluency at score 523+paper or 193+computer TOEFL® or TOEIC® score 700+ and TSE® score 45+.
	Total Hours Per Session:	10-week diploma program: 250+ Individual 2-week modules: 50+
	Days Per Week:	5
	Average Class Size:	25

INTERNATIONAL BUSINESS MANAGEMENT CURRICULUM
Topics chosen from among the following

Module 1: GLOBAL HUMAN RESOURCES MANAGEMENT	DATES
• Performance Management • Basic Principles of Supervision • Workplace Trends: Recruiting and Training • Strategic Human Resources Management • Management Techniques for Organizational Relationships • Human Resources Organizational Behavior • Leadership •Team Coaching and Conflict Resolution • Cases in Human Resources Management • Compensation and Motivation • Diversity: Valuing Differences
	Please see the Schedule & Fees page.

Module 2: GLOBAL MARKETING MANAGEMENT	DATES
• Global Thinking in Marketing • Distribution Strategy • Sales Management: Theory and Practice • Branding • Cases in Marketing Management • Global Marketing Mix: Standardization vs. Adaptation • Pricing Strategies • Global Supply Chain Management • Marketing Research • Consumer Behavior	Please see the Schedule & Fees page.

Module 3: MULTINATIONAL FINANCIAL MANAGEMENT	DATES
• Course Overview and Case Introduction • The International Multinational Environment • Growth in the World Financial Markets • Emerging Markets • Country Risk and International Trade • Currency Trading • Foreign Exchange Rate Management • Financial International Agreements • E-Trading •International Portfolio Management • Multinational Cost of Capital and Capital Structure • Multinational Capital Budgeting • Case Summary and Solutions	Please see the Schedule & Fees page.

Module 4: MANAGING CHANGE AND TECHNOLOGY	DATES
• Marketing and Promotion for the Digital Economy • Site Visits to Local Technical Facilities • Organizational Change Management • Managing Change in Information Systems Environment • Changing and Influencing Behavior • Managing Information Systems • Developing Creativity and New Ideas • Case Studies in New Technologies: Innovation and Management	Please see the Schedule & Fees page.

Module 5: STRATEGIC MANAGEMENT	DATES
• International Negotiations • Cross-Cultural Communication • Experiential Workshop in Team Building • Cases in Strategic Management • Competitive Advantage •Corporate Entreprenuership • E-Commerce • Strategic Management	Please see the Schedule & Fees page.